Timberland

Timberland's 'Heroes' Have Extra Dimension

September 03, 2010

Timberland is launching a global campaign showcasing its Earthkeepers collection of eco-friendly apparel. The effort, dubbed "Nature needs heroes," includes TV, print and retail ads, as well as social media and a microsite that uses 3-D technology to help consumers become better acquainted with Earthkeepers. Also, select store windows in the U.S. will feature special graphics that consumers can bring to life using 3-D glasses.

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carMax

CarMax Makes Agency Pick

September 03, 2010

CarMax has confirmed selecting Amalgamated for creative chores on its account. The client spends $50 million annually on ads.

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KOREA

Korean Air Sets Global Strategy

September 03, 2010

Korean Air this week is launching a new theme, "For life on a whole new scale." Ads take a global approach, but retain local flavor.

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SL

Sweet 'N Low Goes Retro

September 03, 2010

To look forward, Mother glances back, creating illustrations culled from 1960s and '70s flower power and psychedelia.

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NADAL

Lifestyle Special: Miles Nadal

September 03, 2010

Miles Nadal is on a fitness kick, dedicated to keeping his mind, body and MDC Group, the agency holding company he leads, in top shape.

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astley

Lifestyle Special: Amy Astley

September 03, 2010

The Teen Vogue IEC, committed to her family and Condé Nast, is not much of a cook and says her iPad is her most treasured possession.

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Ad Of The Day

 

Lee Jeans "Mike Rowe"video
Brand: Lee Jeans
Agency: Arnold Worldwide
Description: Dirty Jobs creator Mike Rowe stars in a new Lee Jeans campaign for men from Arnold, and according to this first spot, he looks and feels so good in his jeans, women find him so irresistible they can?t...More

JDEAN

Jimmy Dean's Morning Glories

August 31, 2010

Our ad critic, Barbara Lippert, shines some light on the advertiser's campy breakfast crusaders.

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RT

Papers Aren't Going Anywhere

— Rishad Tobaccowala

Most people who claim to never read newspapers spend more time with them than they know.

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benjamin palmer

(Not So) Annoying Places

— Benjamin Palmer

Smartphones will make every street feel like the diamond district, with each shop blinking and tweeting at you with the latest deal.

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