Adweek Advertising Home > Advertising Industry News > Digital Marketing Advertising
 
mom

Evolve's Momtastic Portal Debuts

September 03, 2010

Evolve Media has launched Momtastic, a Web portal directed at women. The venue blends original editorial and aggregated content from various mom blogs. Read Full Article

AOL

Google, AOL Extend Search Pact

September 02, 2010

Google and AOL have agreed to remain search partners for the next five years. Plus, AOL will distribute content on YouTube. Read Full Article

apple

Apple Goes Social With Ping

September 02, 2010

Apple dives head first into social media with Ping, an offering comparable to Facebook or Twitter for music lovers. Read Full Article

google

Google Bows Sponsored Icons on Maps

September 01, 2010

Brand logos will now pop up in lieu of the gray icons consumers commonly encounter when searching for destinations using Google Maps. Read Full Article

PHARMA

Pharma (Slowly) Goes Digital

September 01, 2010

The category's online ad spending is expected to increase 10 percen this year, according to eMarketer. Read Full Article

rubicon

Online Display Ads Impressive for Down Year

August 31, 2010

Despite stalled economic recovery, online display advertising has shown impressive vigor in 2010, according to a new report issued by the yield optimization firm the Rubicon Project. Read Full Article

MSOFT

Microsoft Begins Yahoo Search Ad Integration

August 31, 2010

Microsoft says it should be ready to handle all of Yahoo's search ad business for the upcoming -- and always crucial -- fourth-quarter shopping period. Read Full Article

money

TheStreet Does Deal With Bundle

August 31, 2010

TheStreet.com has entered into a pact with Bundle, an upstart personal finance information and community site. Read Full Article

myspace

Facebook, MySpace Rivals No More?

August 30, 2010

MySpace users can now connect their accounts and various communications directly to their corresponding Facebook profiles. Read Full Article

DIGG

Big Brands Are Digging In

August 30, 2010

General Electric, Electronic Arts and Red Bull last week launched their own Digg pages, along with banner ads teasing Digg content. Read Full Article

MYBOOK

MySpace: Still Here

August 30, 2010

The once-dominant social network fights to regain relevance in a world where Facebook gets the movie deal. Read Full Article

YAHOO

Streams Soar for Yahoo's 'Who Knew?'

August 30, 2010

The five-days-a-week Web show Who Knew? is now Yahoo’s most successful original series launch. According to internal figures, Who Knew? Read Full Article

BING

Agencies Prep for Yahoo-Bing Transition

August 30, 2010

After being live for a year and backed by an estimated $100 million ad push, Microsoft’s Bing now commands about 12 percent or 13 percent of the search market, up from 8 percent or 9 percent a year ago. Read Full Article

emmy

Fan Tweets to Fly on Emmy Telecast

August 26, 2010

As the show unfolds, host Jimmy Fallon will select user-submitted tweets -- mainly intros of celeb presenters -- to be used on-air. Read Full Article

mouse

Fisher Interactive Taps Spragins

August 26, 2010

Matt Spragins, a former exec with RealNetworks, has joined Fisher Communications as vp, general manager of Fisher Interactive Network Read Full Article

MOBILE

Smartphones Propel Mobile Net Use

August 25, 2010

Soaring smartphone ownership leads eMarketer to raise its estimate for the number of mobile Web users. Read Full Article

ONLINE

Online Ads to Outpace Other Categories

August 24, 2010

Online advertising will continue to outpace overall ad spending, growing 14 percent next year to $51.9 billion, according to a new Borrell Associates forecast. Read Full Article

tivo

TiVo to Track Web Usage on TV Sets

August 23, 2010

DVR pioneer eyes new service for Madison Ave., Hollywood. Read Full Article

mouse

FM Does Deal With TextDigger

August 23, 2010

Federated Media has acquired a linguistics technology platform from TextDigger. Read Full Article

DIGITAL

Social Media Fashion Statements

August 23, 2010

Luxury apparel brands have started testing the online conversational stream with decidedly mixed results. Yet many players remain wary. Read Full Article

BEAUTY

Total Beauty Absorbs LimeLife.com

August 23, 2010

Total Beauty Media, which operates the women's service/consumer product review site TotalBeauty.com, has acquired LimeLife.com, a lifestyle and celebrity news site. Read Full Article

NING

Ning Boosts SocNet Engagement

August 20, 2010

The firm devises a way to identify sites' most popular users -- and perhaps turn them into brand advocates. Read Full Article

IAD

Apple Closes Quattro Ad Net to Focus on iAd

August 19, 2010

Apple is withdrawing from its ad network business that places ads across multiple mobile platforms in favor of concentrating on its iAd network that works only on Apple devices. Read Full Article

FACEBOOK

Facebook Explores 'Places'

August 19, 2010

Facebook has launched its much-anticipated answer to location-based services such as Foursquare. Read Full Article

IVillage

iVillage Raises Its Voices

August 19, 2010

iVillage has always maintained a close relationship with its community, particularly its more vocal and active members. Read Full Article

Our ProductsOur Products

ADWEEK DIGITAL DAILY

A morning briefing of most important interactive news stories.

SUBSCRIBE

Stay connected to what's happening in the advertising industry with delivery of the print edition and complete online access.

New Marketing | New Advertising | New Media Marketing | Social Media News


Adweek covers latest new marketing, new media marketing, social media news and buzz marketing and digital and video advertising. Video advertising and buzz marketing are making quite a scene in the advertising world. In fact, they are quickly becoming the buzz words of the industry. Advertising's news sources are dedicating full pages to the latest digital phenomenon and Adweek is leading the pack.


More VideosVideo






Adweek Advertising Home | Advertising Industry News | Creative TV Advertising | Advertising Industry Community | Video Advertising | Advertising Data Center | Advertising Special Reports | Advertising Careers | Advertising Products | Advertising About Us | Advertising Business Statements | Advertising Contact Us | Advertising Opportunities | Ad Licensing | Advertiser FAQ | Advertising Magazine Subscriptions | Advertising News RSS | Online Ad Site Map

© 2010 Adweek. All rights reserved. Terms of Use  |   Privacy Policy